BuildBetter

User-interviewing made simple for
product people.

We're starting, where you do. No more spreadsheets, no more user exports or scheduling, no more logistics. Let us handle the busy work, so you can focus on understanding your users.

Product-led is the future. Let's get started.

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Purposely Built

Built for product people, yes, you. We're building tools perfectly optimized for product-led teams' ideal workflow. I know, we're excited too.

Freakishly Smart

Tools should create less work, not more. We help make order out of chaos by using AI and ML to turning messy notes instantly into structured, searchable, and beautiful insights.

Brilliantly Simple

We believe B2B Software can be beautiful, intuitive, and straightforward. We take the time to deeply understand the right way to do things, so it's easy to use so you can find, organize, and understand your users' needs.

Scalably Integrated

Built to grow with you. Integrated with all of your existing qualitative tools like surveys, notes, support, and analytics. Whether you’re one PM or have 200 PMs, we’re built with multiplayer and security in-mind.

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This is the
way

Used by the top startups from
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A life raft that will save you from the flood of rising customer acquisition costs and decreasing willingness to pay for your product.

ProductLed.com

It’s a commitment and a process that is deeply ingrained in your long-term business strategy.

Forbes

Product-led is the future. Let's get started.

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